Overview of A/B Testing
If you’re not running tests on your landing pages, you’re wasting money every single day. Our team of conversion rate optimization experts will implement A/B tests on your landing pages, testing things like imagery, copy, colors, layout and CTA’s like form elements and phone number placements.
Whether your website is an ecommerce store where you’re selling products directly online, or you’re collecting leads through phone calls and form submissions, A/B testing is an essential component of your marketing strategy.
Research by eMarketer indicates that more than 80% of marketers say they’re not focusing on A/B testing their landing pages. They should be.